Whole Network Food and Wine Italian Wines Japanese Wines Wine News Wine Shops Wine Tours Wineries

 

Wine Chief Turns to Coffee

Filed in archive Wine News by tammy on April 27, 2007

Wine Chief Turns to Coffee
This sort of reminds me of that old actress, from the 1940s I think, who had her legs insured. Now who was that?

Well, any way, Angela Mount made news about getting her taste buds insured some time ago, and now she and her taste buds are back in the news.

From Decanter.com:

Former Somerfield wine chief Angela Mount is turning her multi-million poundlinks palate to coffee.

Mount - who made headlines around the world three years ago when Somerfield insured her taste buds for £10m (US$20million), saying at the time that they were 'vital to her job' - will advise Fairtrade and organic coffee company Percol.

She has also set up a wine advice website with ex-Western Wines MD Mike Paul, and also consults for the food and wine division of home tastings company Taste-In.

She will advise Percol on how to raise its consumer profile by addressing the parallels between coffee and wine.

'Until recently, people have tended to have a fairly simplistic view of coffee and this was mainly geared around strength,' said Mount. 'The wine industry has played a massive part in increasing people's experience of taste. Coffee is as diverse as wine. As with wine, soil, topography and climate produce different styles and flavours.'







Permalink: Wine Chief Turns to Coffee
Tags: wine  decanter  wine+tasting  wine+industry    wines  wine+chief  turns+coffee 

Trackback: http://www.creative-weblogging.com/cgi-bin/mt-tb.pl/65783

Related Entries:

Wine Diary - 21 June 2006

Cruise with Your Wine at Holland America - 12 February 2007

Wine Fest Hands Out the Cash - 20 March 2007

Vinturi Helps Wines to Breathe Faster, Taste Better! - 03 October 2007





RSSrss   | See all blog subscribe options
Google google   |   What is RSS?
Yahoo! yahoo
Addthis Subscribe using any feed reader!
Bloglines Bloglines
Newsletter
Grouptivity

Use the search to look for other interesting posts



 
  • Advertise with us

  • Learn more about our advertising options or email advertising - at - creative-weblogging.com or give us a call at +1 (650) 331 4900.




  • Other blogs in the same channel in the Creative Weblogging Network







 

Tagcloud: American Wines Australian Wines California Wines Canadian Wines Celebrities and Wine Cheap Wines Food and Wine French Wines German Wines Greek Wines Holiday Wine Italian Wines Japanese Wines New York Wines New Zealand Wines Northeastern US Wines Northwestern US Wines Organic Wine Ports and Sherries South African Wines Spanish Wines Sparkling Wine Vineyards Vocabluary Wine Accessories Wine Awards Wine Blogs Wine Books Wine Clubs Wine Events Wine Gifts Wine Laws Wine Making Wine News Wine Related Contests Wine Resources Wine Rooms/Bars Wine Shops Wine Tasting Wine Tours Wine Trips Wine Videos Wineries Wines from Argentina Wines from Chile